Senior Marketing Executive (Baby Care)ID:55442

4,000 MYR ~ 5,800 MYRKota Damansara/Petaling Jayaabout 2 months ago


  • Salary

    4,000 MYR ~ 5,800 MYR

  • Industry


  • Job Description

    【Purpose of Job】

    - Incumbent must have a thorough understanding of marketing principles and able to propose sales and promotional strategies based on the Company and the department’s pre-defined marketing guidelines.

    【Job Responsibilities】

    - Implement marketing plans which combines all marketing mix such as product, pricing, positioning, promotion to achieve business plan.
    - Gather market information, arrange and compile as appropriate, analyze the data gathered and to propose recommendations to the team.
    - Effectively plan, develop, direct and implement marketing strategies and activities in line with the requirements set by the Company in line with the brand image
    - Able to assess the effectiveness of all advertising campaigns, promotions etc. and to provide recommendations for the next promotion. This is executed via analysis on sales data, consumer data and marketing performance. After which, this information is to be shared to Brand Manager and to be discussed with Brand Manager.
    - Communicate and liaise with in-house Designers to develop all marketing communications and to product packaging.
    - Liaise with business partners, advertising, media and public relations agency.
    - To track, monitor and evaluate the campaign promotions to ensure that the campaign objectives / sales targets are achieved.


  • Requirement

    - Education Background : Diploma/ Bachelor Degree in marketing / International Business and other relevant professional qualifications.
    - Experience : At least 3-4 years of Marketing in relevant working experience similar capacity, FMCG product would be the best
    - Require Skill : Experience in drilling market research data, e.g.: KANTAR, AC Nielsen.
    - Proficient with Microsoft Office (Excel and Power Point)
    - Familiar with social media e.g.; Facebook, Instagram will be an added advantage.
    - Able to communicate well with all stakeholders which includes cross-departmental colleagues, media agencies and etc.
    - Comfortable with numbers and data.
    - Proficient in spoken and written English and Bahasa Malaysia.

    Contact us:
    1. Send in your latest resume to

  • English Level


  • Other Language

    Malay, Cantonese, Mandarin, English

Additional Information