Social Media Marketing Assistant Manager / ManagerID:59521
6,000 MYR ~ 8,000 MYRPeraiabout 7 hours agoOverview
Salary
6,000 MYR ~ 8,000 MYR
Industry
Manufacturing(Automobile)
Job Description
1. Social Media Strategy & Execution
- Develop and implement social media strategies tailored to Malaysia’s motorcycle market.
- Manage content across Facebook, Instagram, TikTok, YouTube, and emerging platforms popular among riders.
- Lead monthly content calendars focusing on product awareness, safety education, riding lifestyle, and promotions.
2. Motorcycle Community Engagement
- Build strong connections with Malaysia’s biking community, clubs, influencers, and KOLs.
- Engage actively in motorcycle events, rides, product demos, or collaborations.
- Manage comments, customer inquiries, and community engagements professionally.
3. Content Creation & Creative Direction
- Generate engaging content showcasing motorcycle chain, sprockets, Aluminum rim, helmets, riding jackets, gloves, riding boots, and other gear.
- Produce content formats such as ride videos, product reviews, short reels, tutorials, and UGC.
- Work with photographers/videographers to create lifestyle-driven visuals.
4. Digital Campaign Management
- Plan and execute paid ads targeting riders, commuters, and motorsport segments.
- Manage product launch campaigns, seasonal promotions, and brand collaborations.
- Track and optimize campaign performance for visibility, engagement, and conversions.
5. Analytics & Reporting
- Monitor performance through Meta Business Suite, TikTok Analytics, and Google Analytics.
- Prepare monthly reports with insights and recommendations.
- Identify new content opportunities based on data trends and competitor activity.
Qualifications
Requirement
- At least 3–7 years of experience in social media or digital marketing.
- Strong understanding of the Malaysia motorcycle market, riding culture, and consumer trends (advantage).
- Experience working with lifestyle brands, sports, automotive, motorsports, or retail (advantage).
- Skilled in Meta Ads Manager, TikTok Ads, analytics tools.
- Basic design/editing proficiency: Canva, CapCut, Adobe Creative Suite (bonus).
- Understanding of e-commerce and online marketplace marketing is a plus (e.g., Shopee, Lazada).
- Strong storytelling skills with a creative digital mindset.
- Good coordination, time management, and stakeholder management abilities.
- Exposure to retail brand marketing or omnichannel campaigns.English Level
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Other Language
Mandarin, English
Additional Information
Benefit
- Annul Leave 10 days onwards
- Medical Leave 14 days onwards
- Hospitalization leave 60 days
- Insurance Coverage
- Panel Clinic
- Performance Bonus
- Yearly IncrementWorking Hour
8.00am ~ 5.30pm
Holiday
Follow Malaysia PH
Job Function
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