Overview

• Salary

  7,000 MYR ~ 9,000 MYR

• Industry

  Medical & Healthcare

• Job Description

  This role will combine both marketing and e-commerce, with stronger emphasis on brand building and positioning in the health supplements industry. For this reason, direct industry experience and connections will be crucial. We believe this adjustment will help us find the right candidate more effectively and address our current priorities.
  
  Key Responsibilities
  1. To develop and execute marketing strategies that strengthen the brand’s positioning in the health supplements industry and support pharmacy sales growth.
  2. To design and implement trade marketing programs, in-store promotions, and point-of-sale materials tailored for pharmacy chains and individual pharmacies.
  3. To craft compelling brand narratives, campaigns, and messaging that resonate with health-conscious consumers.
  4. To oversee the development of marketing materials, product launches, and content across both online and offline channels.
  5. To conduct market research, competitor analysis, and consumer insight studies to guide marketing initiatives.
  6. To support the Sales team with marketing tools, presentations, and campaigns that drive pharmacy engagement.
  7. To plan and execute digital marketing initiatives (Google, Meta, TikTok, etc.) to increase awareness and generate demand.
  8. To manage e-commerce activities across owned platforms and third-party marketplaces, ensuring alignment with overall brand strategy.
  9. To implement CRM strategies, email marketing, and loyalty programs to enhance customer retention.
  10. To develop content strategies (social media, influencer partnerships, blogs, educational content) that position the brand as a trusted wellness authority.
  11. To build and engage an online community of health-conscious consumers through authentic and value-driven communication.
  12. To collaborate with influencers, nutritionists, and health experts for strategic brand partnerships.
  13. To track, measure, and report on marketing campaign performance, ensuring ROI and continuous improvement.
  14. To utilise data-driven insights to optimise marketing spend and refine strategies for better results..