Digital Marketing and Event ExecutiveID:54364

3,000 MYR ~ 3,500 MYRBukit Bintang/KLCC7 days ago

Overview

  • Salary

    3,000 MYR ~ 3,500 MYR

  • Industry

    Retail/Distribution(Other)

  • Job Description

    1. Social Media Strategy and Management:
    • Develop and implement social media strategies aligned with the company's marketing objectives and brand identity.
    • Identify target audiences and create compelling content across various social media platforms.
    • Collaborate with the marketing team to integrate social media campaigns into overall marketing initiatives.
    2. Content Creation and Curation:
    • Produce high-quality and engaging content, including written posts, graphics, images, and videos, to maintain a consistent brand voice.
    • Curate relevant content from external sources to provide value to the audience and maintain an active social media presence.
    3. Community Engagement and Customer Interaction:
    • Manage and maintain the company's social media accounts on platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube.
    • Foster positive and interactive relationships with followers, advocates, and influencers to strengthen brand loyalty.
    4. Social Media Advertising:
    • Collaborate with the marketing team to plan and execute paid social media advertising campaigns, targeting specific audiences and objectives.
    5. Adobe Software Proficiency:
    • Utilize Adobe software to edit catalogues, monthly promotion direct mailers, and new product direct mailers.
    6. Event Management and Incentive Trips:
    • Organize company recognition events and incentive trips to motivate and reward high-performing team members, especially top leaders.
    7. Sales Performance Monitoring:
    • Monitor and analyze the sales performance of our top leaders within the multi-level marketing structure.
    • Provide support and guidance to leaders to achieve their sales targets and maximize their potential.
    8. Relationship Management:
    • Cultivate and maintain strong relationships with top leaders in our multi-level marketing organization.
    • Understand their needs, concerns, and aspirations to ensure their continued engagement and success.
    9. Analytics and Reporting:
    • Utilize social media analytics tools to measure campaign effectiveness, track key performance indicators (KPIs), and identify optimization opportunities.
    • Prepare regular reports on social media performance and sales performance, presenting insights and recommendations to enhance strategies.

    Administrative Responsibilities:
    10. Courier and Document Management:
    • Arrange couriers and manage document shipments to overseas company partners as needed.
    11. Hall Rental and Event Management:
    • Handle the logistics of hall rentals for company events, including coordination, setup, and logistics.
    • Handle internal hall rental
    12. Printing and Document Management:
    • Manage printing needs for various documents, marketing materials, and internal communications.
    13. Charity Campaigns:
    • Plan and conduct charity campaigns in alignment with company values and social responsibility goals.
    14. Crisis Management:
    • Proactively handle and respond to any unexpected marketing or administrative crises, implementing crisis management plans to safeguard the brand's reputation.
    15. Leadership and Team Development:
    • Lead and mentor a team of marketing professionals, providing guidance and support to ensure the successful execution of marketing initiatives.
    • Collaborate with internal teams, external agencies, and vendors to execute marketing campaigns and ensure high-quality deliverables.

    16. Additional Responsibilities:
    • Assist in conveying company training information for store retailers.
    • Collaborate with the team to shoot and produce product videos and live streams.
    • Record and assist in handling customer complaints.
    • Complete other tasks assigned by the department manager on a temporary basis.

Qualifications

  • Requirement

    - Bachelor's degree in Marketing, Business, or a related field.
    - At least 1 year experience in this field. Meanwhile, also open for fresh graduates; however the candidate must be very active in this field.

    MUST
    - Proven experience in digital marketing and social media management.
    - Strong analytical and project management skills.
    - Excellent written and verbal communication skills.
    - Proficiency in social media advertising tools and analytics platforms.
    - Proficiency in Adobe software for catalogue editing and design.
    - Event management experience and the ability to organize company recognition events and incentive trips.
    - Ability to monitor and support sales performance within a multi-level marketing structure.
    - Exceptional relationship-building and communication skills.

    ADVANTAGES
    - Ability to handle administrative tasks, including courier management, hall rentals, printing, and charity campaigns.
    - Ability to stay updated with digital media developments and industry trends.
    - Crisis management and leadership experience are a plus.

  • English Level

    -

  • Other Language

    Malay, Mandarin, English

Additional Information