概要

• 給与

  4,000 MYR ~ 4,500 MYR

• 業界

  Manufacturing(Chemicals/Materials)

• 仕事内容

  ■ ROLE OVERVIEW
  As our Marketing Executive, you will play a key role in building our brand presence and driving lead generation in Malaysia for our premium packaging solutions.
  Working closely under the guidance and mentorship of our established Sales personnel, you will spearhead digital marketing initiatives, manage our social media footprint, and create impactful marketing collaterals that support our sales pipeline and showcase our high-end packaging capabilities.
  
  ■ KEY RESPONSIBILITIES
  1. Social Media & Digital Marketing (Core Focus)
  - Manage, curate, and post engaging content across key social media channels (e.g., LinkedIn, Facebook, Instagram, Xiaohongshu/RED) to enhance brand visibility for premium packaging solutions.
  - Plan and run targeted digital marketing campaigns to drive inbound inquiries and generate qualified B2B leads.
  - Monitor channel performance, track engagement metrics, and optimize campaigns to reach decision-makers in key sectors (e.g., F&B, cosmetics, luxury goods, consumer products).
  
  2. Sales Enablement & Marketing Support
  - Work directly alongside current Sales personnel to develop polished presentation decks, product catalogs, case studies, and digital sample kits.
  - Coordinate lead handovers from social media and online inquiries to the sales team for prompt follow-up.
  - Help organize client sample kits and promotional materials to ensure high-end brand presentation.
  
  3. Branding & Content Creation
  - Adapt and localize marketing assets from HQ to resonate with the Malaysian market and local business culture.
  - Highlight product selling points, such as structural design, premium finishing, eco-friendly/sustainable packaging materials, and customized manufacturing capabilities.
  - Utilize basic design tools (e.g., Canva, Photoshop, or Illustrator) to produce promotional visual assets, product graphics, and short video clips.
  
  4. Market Research & Competitor Insights
  - Conduct market research on local packaging trends, emerging design aesthetics, and competitor marketing strategies in Malaysia.
  - Gather feedback from social media interactions to provide market insights to sales management and HQ.