Brand Manager -Healthcare FMCG products-ID:41875

6,000 MYR ~ 7,000 MYRDamansara HeightsOver 3 months ago

Overview

  • Salary

    6,000 MYR ~ 7,000 MYR

  • Industry

    Trading Firm

  • Job Description

    Company Profile: A Japanese Healthcare FMCG products manufacturing and selling company. Their products are very famous among the end-consumers, such as muscle pain reliever, colling gel, air-refresher and more. Their philosphy is always drive to attain to perfection and change, and to look for new healthy living concepts in response to ever changing needs of the market. Therefore, they are looking for innovative thinking talents to join their company.

    Location: Office is located in Damansara (PJ)

    Job Responsibilities:
    Reporting to Marketing Manager
    • Responsible in assisting the Regional Marketing team in Japan, HQ on ATL activities.
    • To propose new ideas & strategies with clear objective/target in achieving the brands expectations.
    • To evaluate the effectiveness of the ATL activities by measure and reports post-performances of all marketing campaigns executed and access the ROIs and KPIs and to set the next action plan to improve
    • To analyse how our brands are positioned in the market and gather targeted consumers’ insights/ information by conducting market surveys, consumer studies and etc.
    • To lead creative development by producing ideas, design/ artwork, creative, production for the POSM and Advertising Materials, in line with Company’s direction.
    • To strategize, implement and track the usage of POPs materials across channel and region, ensuring 100% execution and adhere to Company’s product planogram guideline.
    • To produce updated Product Training materials and coach the distributor’s team, retailers, promoters, merchandisers and others to ensure they are equipped with 100% knowledge of our products vs competitors and product line strategy.
    • To work closely with the Trade Marketing Managers in aligning the ATL activities with trade executions (BTL).
    • Monthly meeting review and preparation on overall Marketing Campaigns/ Activities post-evaluation reports, Nielsen data analysis and many more.
    • To deal with Event Agencies/ Media owners in handling the on ground activations such as roadshows, office building activations, In-stores sampling, product launching events and etc.
    • To studies, evaluate, update Competitors’ products benefits, advantages, key messages to consumers, availability in the market.

Qualifications

  • Requirement

    Requirements:
    - Proficient in Malay and English
    - Must possess at least a Bachelor’s Degree, Post Graduate Diploma, Professional Degree in Business Studies/Science/ Marketing & Promotional Management or equivalent.
    - Possess at least 3 year(s) of working experience in Marketing and/or Branding in OTC Channel.
    ***Preferably with at least 1 year of working experience in managerial skill.
    - Good knowledge in AC Nielsen data analysis.
    ***Willing to travel. (Required to travel outstation/ East Malaysia 1-2 times per month).

    Contact:
    1. Send in your latest resume to info-my@reeracoen.asia
    2. Call in +603-2020 1885 for more information.

  • English Level

    -

  • Other Language

    Malay, English

Additional Information

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