Overview

• Salary

  3,500 MYR ~ 7,000 MYR

• Industry

  IT/Telecommunications

• Job Description

  Industry: IT/ Software/eCommerce/BigData/Analytics/ Artificial Intelligence
  Project: eCommerce
  Position: Senior Digital Marketing Analyst / Marketing Analyst for
  
  RESPONSIBILITIES:
  • Analysing sales funnels and customer intent, measure the effectiveness of marketing programs and strategies and report on marketing KPIs like leads, conversion rates, customer retention etc.
  • Identifying the business challenges of client and create the marketing strategy and action plan based on the insightful information provided by data engineering and data scientist team.
  • Planning and executing digital marketing campaign for clients and work with data engineering and data science team in improving digital marketing strategy
  • Ensuring the success transformation and adoption of the developed predictive model for the clients.
  • Evaluating and associating the business KPIs improvement as the result delivered by the predictive models
  • Analyzing data using the provided analytic software and convert complex data and findings into understandable tables, graphs, and written reports